Country star Chris Stapleton, apparently, has a long-standing relationship with Ram trucks. That partnership involves things like an upcoming cover of an Al Green song called “I’m a Ram” and a 2016 “Ram Nation concert,” but it also includes the opportunity for Stapleton to ask Ram to build a throwback to one of their most memorable trucks ever. The result is this, the Ram 2500 “Traveller” one-off.
Inspired by the 1979 Ram Palomino that the brand calls “a Stapleton favorite,” the Traveller, announced via Facebook on Monday, is a custom Ram 2500. The exterior is highlighted by a two-tone with a graphic stripe that pays direct tribute to that Palomino. The shades of cream and light brown shades have been adjusted for more modern paint technology, while the stripe itself has been redesigned to better match the more curved shape of a modern 2500. In the front, the look is completed with a sculptural Ram hood ornament that pops out toward the grille.
Inside, the retro-inspired look continues with dark brown leather and walnut materials highlighted by red flannel accents on the headrests and inside the center console. That plaid is a call back to the jacket Stapleton wore on the cover of the album that gave the truck its name, Traveller. The truck promotes a Stapleton exhibit in Nashville’s Country Music Hall of Fame, one that is not coincidentally already sponsored by Ram.
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