Ram 1500 TRX Gold Shot for SEMA Doesn’t Overdo It

• If you’re interested in sprucing up what Mopar considers the “most powerful pickup truck in the world,” consider some bold graphics and high-contrast interior stitching.
• That’s the message the Ram 1500 TRX Gold Shot concept sends out from the SEMA show this year as a showcase for Mopar accessories.
• If the visual upgrades aren’t enough, you can enjoy the pair of matching motorcycles in the bed.

There is no such thing as too much at SEMA. Case in point: this Ram 1500 TRX Gold Shot concept.

Mopar started with a 702-hp Ram 1500 TRX, which it modestly called “the apex predator of the production-truck world” and the “quickest, fastest, and most powerful pickup truck in the world.” Then it added side-spanning TRX graphics in Satin Bitter Yellow and Satin Black, custom Vintage Bronze 18-by-9.5-inch Black Rhino Chamber wheels, and 37-inch BFGoodrich tires.

As is suitable for a Mopar vehicle, the TRX Gold Shot concept serves as a truck-sized showcase for official accessories. In back, it’s got both a retractable bed step and dual five-inch black Mopar exhaust tips. The RamBar accessory bar behind the cab holds two bright, 14-inch LED concept lights from TYRI that can blast the scene with up to 4300 lumens. Up front and in the back, custom metal skid plates with laser-etched Mopar lettering protect the underside, while Mopar rock rails protect the side sills. The front skid plate increases the approach angle by 2.3 degrees, to 32.5 degrees.

The dashboard and console are stock items from the Ram 1500 TRX production mode, but that’s not the case with the seats or the cabin’s fabrics. The whole thing is well done without being overdone, in black with stitching and accents in yellow variants Gold Spinneybeck and Alaska Gold. The sport seats are wrapped with Capri leather and have perforated Alcantara inner bolsters.

To highlight the Gold Shot’s adventure vibe, the bed holds a pair of matching gold and black motorcycles, and the interior has a vinyl floor, taken from the Ram 1500 Tradesman, for easier cleaning.

Aside from the TRX Gold Shot, Mopar is bringing another 10 concepts or modified vehicles. The Jeep CJ Surge and eight other Jeep custom vehicles plus the Ram 1500 Backcountry X concept are also making their SEMA debuts this year. SEMA runs November 1–4 at the Las Vegas Convention Center.

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