advertising
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Roku Makes ‘Alliance’ With Nielson For Better Ad Targeting
Photo: Gizmodo On Monday, Roku announced a new “strategic alliance” with the market research giant Nielsen, that sees the connected…
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Facebook Rolls Out Ad Campaign To Defend Targeted Ads
Photo: Sean Gallup (Getty Images) Just two months after running a full-page ad decrying Apple’s impending updates, Facebook is rolling…
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Facebook Knowingly Profited Off Junk Ad Efficacy Estimates, Lawsuit Claims
Photo: Matt Winkelmeyer (Getty Images) Facebook, which along with Google accounts for around 60% of advertiser spending online, has knowingly…
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